Aligning Your Business Objectives with Your Personal Goals with Jordan Gross

Jordan Gross headshot

Jordan Gross is a Northwestern and Kellogg School of Management graduate, a two-time startup founder, a TEDx speaker, and a #1 best-selling author. His upcoming book, The Journey to Cloud Nine, provides a new approach to the personal development world by using fictional storytelling to reveal some of life’s most meaningful principles. Jordan has been asking hundreds of people around the world how they live their lives on cloud nine, and he cannot wait to share this with all of you!


Key Takeaways:

[0:18] Today’s episode of Franchise Euphoria is brought to you by, a leading resource in the franchise space. Head over to learn more!

[0:59] Josh introduces today’s guest, Jordan Gross, author and TEDx speaker.

[2:02] Josh welcomes Jordan to Franchise Euphoria.

[2:52] Jordan gives an overview of why he left his corporate job and how he got to where he is today.

[6:46] Jordan explains that while he has a vision for his future, it’s more about the way you reach for your goal than actually achieving it.

[9:45] Instead of focusing on the actual goal itself, Jordan encourages you pay attention to the micro goals you set along the way and enjoy the journey of becoming the person you want to be.

[11:47] Jordan’s Cloud 9 process is about discovering meaning and your core mission which encapsulates a few key steps.

[14:57] While Jordan started working exclusively with small business owners, he has expanded to a broader field of individuals who desire coaching.

[15:55] Jordan’s coaching program typically lasts for about three months, but this is flexible and caters specifically to the individual.

[16:50] To ensure he delivers a quality product and devotes the proper attention to each of his clients, he limits himself to only taking on one to three clients at a time.

[18:37] Jordan’s upcoming book is titled The Journey to Cloud Nine, and the concept is a fictional story that shares the concepts he wants people to apply to their lives.

[20:54] Jordan’s key objective in life is to make people think, which is embodied in a quote he shares from Ed Mylett.

[22:26] Thanks for listening, and please, reach out to Josh anytime through email at If you enjoyed this interview, please leave us a review on iTunes.


Mentioned in This Episode:

About the author, Josh

Josh Brown is a franchise and entrepreneurial attorney that helps buyers, owners, and expansion-minded businesses find success through franchising. When not working on his two businesses, you can find him on the golf course or spending time with his wife and three beautiful daughters.

Leave a Comment