How Technology Can Help and Hurt Your Franchise System

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It seems like hardly a day goes by where I don’t hear about some sort of new technological development. From self-driving cars, to medical breakthroughs, to augmented reality cell phone apps, technology is becoming more and more interwoven in our everyday lives. But, for most businesses, technology can be both a blessing and a curse. This often rings true for franchise systems as well. So, in this week’s podcast, I’m covering two ways that technology can both help and hurt your franchise system.

Episode Overview:

  • How Technology Can Help Your Franchise System –
    • Technology can streamline processes and procedures – beginning at 2 minutes and 3 seconds;
    • Technology can play a vital role in disseminating information to customers and employees – beginning at 3 minutes and 55 seconds;
  • How Technology Can Hurt Your Franchise System –
    • Technology can disrupt your franchise system by being overly complicated – beginning at 6 minutes and 19 seconds;
    • Technology can disrupt your franchise system when franchisors don’t put a social media policy in place – beginning at 7 minutes and 32 seconds.

CLICK HERE to check out the full show notes!


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About the author, Josh

Josh Brown is a franchise and entrepreneurial attorney that helps buyers, owners, and expansion-minded businesses find success through franchising. When not working on his two businesses, you can find him on the golf course or spending time with his wife and three beautiful daughters.

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